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Casey Rivera

Senior SEO & Content Lead

Casey Rivera leads SEO content strategy at Electrician SEO. She specializes in topical authority builds, silo'd information architecture, and on-page optimization using the Kyle Roof / Page Optimizer Pro methodology adapted for service-business sites. Before joining the agency, Casey ran content for a Nashville-based plumbing and electrical franchise and grew their organic traffic 6x over 18 months. She is the author of the agency's topical-map framework, which has been deployed across 80+ electrician clients. Casey holds a Master's in Information Architecture from the University of Michigan and contributes to Search Engine Journal on topical SEO for service businesses.

Credentials

8 years SEO & content strategy
POP / Kyle Roof methodology practitioner
Contributor — Search Engine Journal
M.S. Information Architecture, U-Michigan

Recent writing

Lead Generation

How Electricians Get More Leads Online in 2026

Google Business Profile Optimization for Electricians

Local SEO Checklist for Electricians (2026)

Google Local Services Ads (LSA) Guide for Electricians

How to Build an Electrician Website That Converts

Ranking in AI Search (ChatGPT, Perplexity) for Electricians

Pricing Emergency Call-Outs to Win More Electrical Jobs

A Review Generation System That Actually Works for Electricians

More about the team behind these results — see our electrician SEO program or read the full case studies.

Ready to flood your pipeline with electrical jobs?

Get a custom audit of your market — keywords, competitors, leads being lost. No cost, no contract, no pushy sales call.

Call (719) 824-2419 Contact us

✓Month-to-month
✓Built only for electricians
✓Senior strategist direct
✓Transparent reporting

Pricing

Simple, flat pricing. No surprises.

Pick the piece you need, or get every channel working together for one flat monthly rate. Tap any feature to see what it actually means.

Electrician SEO

Rank in one city, then scale.

$750/mo per location

Local SEO (Maps + organic)▾

On-page optimization, local citations, and content built so your business shows up in Google Maps and the organic results for searches like 'electrician near me'.

Custom website build▾

A fast, mobile-first electrician website designed to convert — clear services, trust signals, click-to-call, lead forms, and proper technical SEO baked in.

AI Search Optimization (GEO)▾

GEO = Generative Engine Optimization. We structure your site and content so ChatGPT, Gemini, Perplexity, and Google AI Overviews recommend you as the answer.

Google Maps / GBP optimization▾

Full optimization and weekly management of your Google Business Profile — categories, services, photos, posts, Q&A, and review strategy to climb the local 3-pack.

PPC + LSA management▾

Google Ads and Local Services Ads managed end-to-end: keywords, bidding, geo-targeting, negative lists, and call tracking so every dollar drives booked jobs.

Social media marketing▾

Branded posts, short-form video, and paid social on Facebook and Instagram to keep your company top-of-mind across your service area.

Conversion tracking & reporting▾

Call tracking, form tracking, and a live dashboard showing leads, cost per lead, keyword rankings, and ROI — so you always know what's working.

Dedicated growth strategist▾

A senior strategist who knows the trades runs your account — monthly strategy calls, quarterly planning, and direct access by phone or text.

or call 1-800-555-8658

Web Design

Conversion-built electrician website.

$2,750one-time build

Local SEO (Maps + organic)▾

On-page optimization, local citations, and content built so your business shows up in Google Maps and the organic results for searches like 'electrician near me'.

Custom website build▾

A fast, mobile-first electrician website designed to convert — clear services, trust signals, click-to-call, lead forms, and proper technical SEO baked in.

AI Search Optimization (GEO)▾

GEO = Generative Engine Optimization. We structure your site and content so ChatGPT, Gemini, Perplexity, and Google AI Overviews recommend you as the answer.

Google Maps / GBP optimization▾

Full optimization and weekly management of your Google Business Profile — categories, services, photos, posts, Q&A, and review strategy to climb the local 3-pack.

PPC + LSA management▾

Google Ads and Local Services Ads managed end-to-end: keywords, bidding, geo-targeting, negative lists, and call tracking so every dollar drives booked jobs.

Social media marketing▾

Branded posts, short-form video, and paid social on Facebook and Instagram to keep your company top-of-mind across your service area.

Conversion tracking & reporting▾

Call tracking, form tracking, and a live dashboard showing leads, cost per lead, keyword rankings, and ROI — so you always know what's working.

Dedicated growth strategist▾

A senior strategist who knows the trades runs your account — monthly strategy calls, quarterly planning, and direct access by phone or text.

or call 1-800-555-8658

Most popular

Full Growth Package

Website + every channel, one flat fee.

$2,100/mo all-inclusive

Local SEO (Maps + organic)▾

On-page optimization, local citations, and content built so your business shows up in Google Maps and the organic results for searches like 'electrician near me'.

Custom website build▾

A fast, mobile-first electrician website designed to convert — clear services, trust signals, click-to-call, lead forms, and proper technical SEO baked in.

AI Search Optimization (GEO)▾

GEO = Generative Engine Optimization. We structure your site and content so ChatGPT, Gemini, Perplexity, and Google AI Overviews recommend you as the answer.

Google Maps / GBP optimization▾

Full optimization and weekly management of your Google Business Profile — categories, services, photos, posts, Q&A, and review strategy to climb the local 3-pack.

PPC + LSA management▾

Google Ads and Local Services Ads managed end-to-end: keywords, bidding, geo-targeting, negative lists, and call tracking so every dollar drives booked jobs.

Social media marketing▾

Branded posts, short-form video, and paid social on Facebook and Instagram to keep your company top-of-mind across your service area.

Conversion tracking & reporting▾

Call tracking, form tracking, and a live dashboard showing leads, cost per lead, keyword rankings, and ROI — so you always know what's working.

Dedicated growth strategist▾

A senior strategist who knows the trades runs your account — monthly strategy calls, quarterly planning, and direct access by phone or text.

or call 1-800-555-8658

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